diff --git a/webadmin/src/index.html b/webadmin/src/index.html
index b85e11bef..d05d93040 100644
--- a/webadmin/src/index.html
+++ b/webadmin/src/index.html
@@ -159,6 +159,28 @@
         </div>
     </div>
 
+    <!-- Modal version 1.0 -->
+    <div class="modal fade" id="version1Modal" tabindex="-1" role="dialog">
+        <div class="modal-dialog">
+            <div class="modal-content">
+                <div class="modal-body">
+                    <h3>We are happy to announce Cloudron version 1.0!</h3>
+                    <p>
+                        With this release we introduce the Cloudron.io effortless app and platform update subscription.
+                    </p>
+                    <h4 class="text-success">
+                        As an early adopter, you will get a 25% discount.
+                    </h4>
+                    See detailed information <a ng-href="{{ config.webServerOrigin + '/pricing.html' }}" target="_blank">here</a>.
+                </div>
+                <div class="modal-footer">
+                    <a class="btn btn-default pull-left" ng-click="showUpdateModalFromVersion1Modal()">Maybe later</a>
+                    <a class="btn btn-success" ng-href="{{ config.webServerOrigin + '/console.html#/userprofile?view=subscriptions' }}" target="_blank">Setup Update Subscription</a>
+                </div>
+            </div>
+        </div>
+    </div>
+
     <div class="animateMe ng-hide" ng-show="initialized">
 
         <!-- Navigation -->
diff --git a/webadmin/src/js/main.js b/webadmin/src/js/main.js
index e40b2c9da..5c1a6c1bd 100644
--- a/webadmin/src/js/main.js
+++ b/webadmin/src/js/main.js
@@ -32,17 +32,27 @@ angular.module('Application').controller('MainController', ['$scope', '$route',
         window.location.href = '/error.html';
     };
 
+    $scope.showUpdateModalFromVersion1Modal = function () {
+        $('#version1Modal').modal('hide');
+        $('#updateModal').modal('show');
+    };
+
     $scope.showUpdateModal = function (form) {
+        $scope.update.error.generic = null;
+        $scope.update.error.password = null;
+        $scope.update.password = '';
+
+        form.$setPristine();
+        form.$setUntouched();
+
+
         if ($scope.currentSubscription.plan && $scope.currentSubscription.plan.id === 'free') {
-            $('#setupSubscriptionModal').modal('show');
+            if ($scope.config.update.box.version === '1.0.0') {
+                $('#version1Modal').modal('show');
+            } else {
+                $('#setupSubscriptionModal').modal('show');
+            }
         } else {
-            $scope.update.error.generic = null;
-            $scope.update.error.password = null;
-            $scope.update.password = '';
-
-            form.$setPristine();
-            form.$setUntouched();
-
             $('#updateModal').modal('show');
         }
     };